For too long it’s been about glorifying the white collar professions. This campaign celebrates the doers in life – the builders, the bakers, the landscapers, the nurturers, the entertainers – the people who make the world turn, the people who make great happen.

TAFE Queensland has the highest awareness of any further education provider in Queensland, but it’s rarely considered by people who also have the choice to go to university. Our new brand campaign aims to make TAFE Queensland a brand that people are proud to choose first.